Aliow

Visual Identity, 
Website Proposal

2025

Aliow is a company specialising in Lean Digital Transformation, with a focus on efficient, results-driven solutions.

The project involved creating a modern, professional, and highly functional visual identity that reflects the brand’s core values of clarity, innovation, and reliability. The design system features bold contrasts, a clean sans-serif typeface, and a minimalist logo with a neon green upward arrow on a navy background — symbolising progress and technology. A modular grid and subtle graphic elements convey structure and strategic thinking.

The website and social media assets were designed to clearly express Aliow’s positioning, with responsive layouts and cohesive visual language across digital platforms, reinforcing its role as a trusted partner in digital innovation.

​