The challenge was to create labels for three Alentejo red wines: "Trincadeira," "Touriga Nacional," and "Vinhas Novas."

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In the design, the goal was to establish a connection between the three wines, with "Trincadeira" being highlighted as the superior tier. The identity was developed to convey the idea that the future and the past are looking in the same direction.

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The region of Estremoz is characterized by limestone and schist, which served as the foundation for this graphic representation. Modernity is reflected in the choice of colors that set the wines apart from each other. These unique colors in the market express themselves in well-balanced, fresh, and elegant wines.